The event
Anime Friends is one of the largest and most traditional Asian pop culture events in Latin America, focusing mainly on anime, manga and everything related to the oriental universe. Held annually in São Paulo, the event brings together thousands of fans to celebrate, share and experience this common passion.

Relevance
Omelete Company expands portfolio and takes over Anime Friends
Omelete Company, the largest independent pop culture group in Latin America and organizer of CCXP and Gamescom Latam, has announced yet another investment. From now on, Anime Friends, the largest Asian pop culture festival in Latin America, is part of its Live Experience business unit.

CBOLÃO 2023 - Consolidated Results
+10M live views
+240k peak audience
+4M hours attended
+90K average audience
Anime Friends 2024
140.000 participants
54 thousand m² of area
What to expect at Anime Friends?
- Shows: Performances by J-Pop bands and artists and other oriental musical styles, with national and international guests.
- Cosplay competitions: One of the most popular attractions, where participants dress up as their favorite characters from anime, manga and games, showing off their creations in a parade.
- Themed areas: Environments decorated with themes from different anime and manga, providing an immersive experience for fans.
- Anime screenings: Rooms dedicated to showing classic anime and new releases, with dubbing and subtitles.
- Sales stands: A variety of products related to Asian pop culture, such as manga, action figures, T-shirts, accessories and much more.
- Talks and workshops: Discussions on anime, manga, Japanese culture and other related topics, with the participation of artists, voice actors, writers and other professionals in the field.
Possibilities
More than a festival, Anime Friends is the right time to engage the community with a brand experience and connect it with the public.
There are endless possibilities for joint projects such as sponsorship, content in partnership, media and much more.
We have different ways of participating. Want to know more?